Social Media and the Formation of Virtual Values among Algerian Youth

Facebook as a Case Study

Abstract

The study aimed to investigate the extent of the contribution of social media platforms, specifically Facebook, to the formation of virtual values among Algerian youth. These virtual values influence individual behavior. The study employed a survey methodology and focused on the research community of young people in the city of M’Sila. The research findings revealed that the youth in M’Sila regularly and intensively use Facebook despite the varying content and domains, and the diverse impact on individuals. This has led to the development and inculcation of certain virtual values that manifest in the behavior of the youth. Facebook's role in shaping these values was evident.